Contact center agent in glasses on a headset call, with a colleague working behindContact center agent in glasses on a headset call, with a colleague working behind

Reduce handle time by removing accent friction

Repeats, spelling, and confirmations can extend a call. Sanas reduces that friction in real time. Published customer results include 20 seconds off average handle time and a 37.5% AHT reduction.

Where the seconds go

The call runs longer than the problem

Average handle time is talk time, hold time, and after-call work. Accent friction inflates the first of these in small, repeated pieces: the customer asks the agent to say that again, the agent spells a name or a reference number twice, both sides pause to confirm they understood. None of it is a step in the workflow, so none of it shows up in a process review. The seconds are in the conversation.

What most teams try first

Where each one stops

Most CX organizations have worked through at least two of these. Each one trims a component of handle time. None of them removes the repeat loop inside the conversation.

Pacing and enunciation coaching
Supervisor standing beside a seated agent on a headset call

Slower delivery and confirmation habits help, and they should continue. They take weeks per agent, and the pace that makes an agent clearer also makes the call longer.

Scripts, macros, and knowledge tools
Headset resting on a keyboard at an agent workstation

Modular scripts, a searchable knowledge base, and automated wrap-up notes cut hold time and after-call work. They do not change how the agent's first sentence lands, so the repeats stay in the talk time.

Routing and transfers
Three agents on headset calls at a shared desk

Skill-based routing sends complex calls to the agents most likely to be understood, and onshore escalation catches the rest. Both add a transfer, and a transfer adds handle time on the calls that can least afford it.

What changes the live call

Fewer repeats, shorter calls

Sanas Accent Translation adjusts pronunciation as the agent speaks, helping customers understand without repeated clarification. It complements coaching, scripts, and routing by addressing friction inside the live conversation. Clearer communication can also improve CSAT.

Clear in real time

Pronunciation is adjusted with no perceptible delay, helping reduce requests to repeat or spell out the same information.

Scripts and QA stay as they are

Sanas changes pronunciation, not words. The consumer credit pilot ran with no script changes and no workflow changes. Read the pilot results.

Works where your agents already sit

Installs on each agent machine, at your BPO partner or in-house, alongside the CCaaS platform already in place. Explore deployment for enterprise CX.

Measured against control groups

The consumer credit pilot ran 100 agents across two BPO partners against a matched control group and each agent's own baseline, then scaled to 600.

Proven impact

What Sanas customers measured

37.5%

reduction in AHT at Teleperformance

20 sec

off average handle time at a national consumer credit provider, against a matched control group

21%

improvement in AHT, healthcare deployments

47 sec

off average handle time at a global food delivery platform, from 3:45 to 2:58

47 sec

off average handle time at a global food delivery platform, from 3:45 to 2:58

70%

fewer call transfers

19.9%

reduction in onshore transfers at a national consumer credit provider

14%

improvement in first call resolution rate

In practice

Where handle time moved

Teleperformance (TP)

22% higher CSAT, 37.5% lower AHT, and 14% better first call resolution across Teleperformance's deployment, which grew from TP India into TP Philippines. Read the story

Customer service agent smiling on a headset call
Global food delivery platform

AHT dropped from 3:45 to 2:58, a 47-second reduction, with fewer repetitions and clarifications, while CSAT rose 21%. Read the story

Row of contact center agents on headset calls
National consumer credit provider

A 100-agent pilot across two BPO partners cut AHT by 20 seconds and onshore transfers by 19.9% against a matched control group, then scaled to 600 agents. Read the story

Agents on headset calls in a contact center
Fortune 50 financial services leader

AHT fell 5–6% at one location while CSAT rose, and customers spent significantly less time repeating concerns tied to communication barriers. Read the story

Agent on a headset call at a laptop in an open office
TeleperformanceDaniel Julien, CEO
"The Sanas partnership is fantastic because it makes each interaction better, more pleasant, for both sides of the conversation."
T
Convey Health SolutionsOperations Manager, Philippines Captive Sites
"Everybody's asking for it right now. It's become part of their lives."
CHS
Start small

Run a short pilot with one partner

You do not need a business case to start. You need one queue at one partner and a before-and-after.

Pick a support queue
Agent on a headset call at a desk in a contact center

With your BPO partner, choose a queue where repeats and clarifications are common: service, claims, order support. Results vary by call type: in published home services protection and cable provider sales pilots, conversion rose without a material change in AHT.

Measure the components
Person in glasses working at a desk in an open office

Same queue, same period length before and after. Track talk time, hold time, after-call work, transfers, and repeat calls, not the average alone. The consumer credit pilot benchmarked each agent against their own baseline and a matched control group.

Decide on the numbers
Leadership team reviewing results in a meeting room

Compare the two periods and decide on the numbers, not the demo. The food delivery platform reported a 47-second AHT reduction for its program serving three merchant brands; Convey Health saw handle time trend down from a roughly 517-second baseline as deployment expanded. Use your own pilot results to decide whether to scale.

Questions CX leaders ask

Who we serve
Healthcare

Deliver clarity, empathy, and trust from the very first patient or member interaction.

Healthcare professional supporting a patient by phone
Financial Services

Strengthen trust and clarity in every conversation so customers can move forward with confidence.

Financial services professional speaking with a customer
Retail

Turn frustrated moments into loyal relationships through clear, natural customer communication.

Retail customer service agent helping a shopper
Travel

Protect your brand, strengthen loyalty, and elevate every customer journey with clear, consistent communication.

Travel customer service agent assisting a guest

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